What's the Big Idea?!? Workshop

Originally sent via email as a Letter. Subscribe here or over to your right in the side bar.

How many ideas do you have on any given day on how to talk about your business?
Ballpark it - a million? a billion?
I’m usually cruising at a solid trillion.

But so many ideas make it basically impossible to actually communicate what you do in a way that makes sense to others (and let’s be honest - to yourself too).

It makes it hard to get noticed by your ideal clients.

Come join me and other hard-working service providers at “What’s the Big Idea!? Workshop” on October 17th!

In a 2-hour interactive workshop, we'll build a solid messaging framework for your business to flourish going forward.

  • Key benefits and features that can be easy translated across multiple platforms

  • A new elevator pitch that’s adaptable to almost any scenario

  • Brand guidelines and values to make decisions & team cohesion just plain easy

  • A deeper understanding of your customer’s pain points to produce ongoing email messages and social media topics.

It's my Branding Power Hour scaled up.


“This workshop helped me break down what I do into categories and really answer specifics about why people want my services.” - past workshopper

Tickets are going fast.
I want to keep this small so you get the most focus and attention from me and the group as possible.

  • Thursday, October 17th, 3:00-5:00 PM

  • At 301 Original's downtown studio

  • $40/ticket (20% of the proceeds go to Imerman Angels)

Get your ticket here

Want to learn more?

Kyle, founder of 301 Original, and I made a great lil’ video.

Me and Kyle of 301 Original chatting away